In which business model do companies provide goods and services through a networked platform?

Study for the Information Technology Applications 203C (ITA203C) FE Test. Utilize flashcards and multiple-choice questions, each with hints and explanations. Prepare effectively for your exam!

The virtual storefront business model is characterized by companies offering goods and services through an online platform where transactions can occur in a digital environment. This model enables businesses to reach a broader audience by leveraging the internet, allowing customers to browse, select, and purchase products or services without the need for a physical presence.

In contrast to the other models, the virtual storefront capitalizes on technology to facilitate sales, reduce overhead costs associated with physical locations, and often provides a more streamlined shopping experience for consumers. This is particularly advantageous as it can operate 24/7, catering to a global customer base without the limitations of geographical boundaries.

While the franchiser model involves granting the rights to use a brand's trademark and business model usually in a physical space, and the domestic exporter focuses on selling goods produced locally to other countries, a multinational company typically operates in multiple countries primarily through physical locations or subsidiaries. The virtual storefront distinctly highlights the integration of commerce and digital technology, making it unique in the context of this question.

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