In the demand-driven model of user adoption, if many users adopt a new system, how might it affect other potential adopters?

In the demand-driven model of user adoption, a significant number of users adopting a new system can create a positive feedback loop that influences other potential adopters. When many individuals or organizations successfully adopt and utilize a new system, this can validate its effectiveness and utility, leading to increased interest among others. Potential adopters may observe the benefits that current users experience, such as improved productivity or enhanced collaboration, which encourages them to also adopt the system.

Conversely, there may also be situations where the perception of a system becomes less favorable if there are concerns about the system's scalability, support, or training in light of high user adoption. However, in the context of demand-driven models, a strong initial wave of user adoption typically serves to bolster the appeal of the system rather than deter it. Therefore, the most logical response is that many adopters will indeed encourage additional ones to join the trend, rather than lead to a decreased likelihood of adoption.